The Pitch

• Marketing at Kayak is both creative and quantitative. We look for new ways to educate consumers about the company and drive traffic to the site. Marketing is involved in building both a product and a brand. We experiment with new channels and media, and we are not afraid to fail.
• A smart, entrepreneurial marketer will enjoy working at Kayak. We have large ambitions for the business and the brand, and we are looking for help to realize this vision.
• We pay well, we balance work and play, and we enjoy working together as we build the world’s leading travel site.
• Our board includes original CEO/co-founders of Orbitz, Travelocity and Expedia. Investors include General Catalyst, Sequoia Capital, Accel Partners, and AOL.

Key Responsibilities for this Position

• Management Kayak’s search engine marketing campaigns, which includes creative and keyword development and CPC bids.
• Help develop SEM management tools and technology to improve performance
• Analyze customer behavior patterns to model customer value and direct marketing spend.
• Identify new performance-based marketing channels and build relationships with these channels. You can test anything you would like, but you need to own the results.
• Influence the direction of our product to build brand identity and user interest. We’re a small company and we expect you to have a voice.
• This position reports to our VP of Marketing in Norwalk, CT.

Candidate Attributes

• Curious, disciplined, irreverent, creative, thrives among very strong colleagues, comfortable working in an unstructured environment, eager to get his/her hands dirty, independent-minded.
• Fluent with data. This is a quantitative role, and you need to be comfortable with numerical performance goals.
• Fun, ethical, passionate team player.

Candidate Experience

• Must be able to demonstrate required skills in a professional environment. Previous online marketing experience is valuable but we will consider candidates who do not have this background.
• It would be fun if you were a world-class kayaker or had world-class aspirations in something.

For More Information

Send resume to drew@kayak.com.

Agencies: see agency info.